Mimi (Oh My Girl) - MIMI 1st Single ‘Bish Bash Bosh’

Oh My Girl's Mimi, who has built her own unique color and energy through her versatile image and friendly charm, announces a new beginning as an artist with her first single, ‘Bish Bash Bosh.’ Mimi's first solo project unfolds under the single keyword, ‘New World.’ Moving beyond her familiar image, it is a journey to create a new world through her own perspective and music, and this single is a work that captures the first chapter, ‘My Way.’ ‘My Way’ is Mimi's declaration that she will forge her own path, not by anyone else's standards. In this album, the DJ is not merely a concept, but symbolizes another persona of Mimi, who creates a new flow by freely connecting various sounds and energies. Like a DJ who leads the stage with their own rhythm, Mimi takes her first step toward a new world by reinterpreting her past experiences and musical tastes in her own style. This single is a work that embodies Mimi's musical color, as she directly participated in producing, songwriting, and composing. In particular, she worked closely with a crew that shares her musical tastes and direction, freely exchanging sensibilities and ideas. Through Mimi's active participation and collaboration with the crew, a result with a more distinct color was completed. As a work announcing a new start, the identity of artist Mimi and the direction she will move forward are naturally integrated into the overall music and message.