‘4th Generation Hot Icon’ ENHYPEN releases second mini-album 'BORDER : CARNIVAL'! 'BORDER : CARNIVAL', ENHYPEN's honest emotions about the world they faced for the first time after debut.
Title track ‘Drunk-Dazed’, seven members intoxicated by a dazzling carnival unfolding in a whirlwind! '4th Generation Hot Icon' ENHYPEN! Comeback after 5 months.
ENHYPEN, who emerged as a '4th generation hot icon' upon their official debut in November 2020, has returned with a new album after five months. As a ‘global fan-made group’ born from the choices of K-pop fans worldwide, they created a massive sensation from the start. With their first album 'BORDER : DAY ONE', they recorded the highest sales among albums (based on single albums) released by groups debuting last year, and proved themselves to be the 'best rookies of 2020' by winning four rookie awards just two months after debut. Through their second mini-album 'BORDER : CARNIVAL', released on April 26, they are expected to once again connect the hearts of fans worldwide.
‘BORDER : CARNIVAL’, ENHYPEN facing a world like a dazzling carnival.
Through their first album 'BORDER : DAY ONE', ENHYPEN expressed the complex emotions they felt ahead of their debut, which served as both a starting point and a boundary. In their second mini-album 'BORDER : CARNIVAL', they contain their honest emotions about the unique world they encountered after debut. Having been invited to a completely new world after debut, the space ENHYPEN entered was full of splendor, feeling like a dazzling carnival. Everything they experienced there was a 'first in their lives,' and it was full of things that could not be explained by the rules they previously knew. ENHYPEN finds the unfamiliar environment—where boundaries have collapsed and everything feels upside down—both fascinating and confusing. However, the bewilderment brought by the unfamiliarity is brief. The seven members soon become intoxicated by the festival-like atmosphere and feel themselves drawn toward the center of the carnival by the gaze and cheers of the people. ENHYPEN captures these emotions that arose after debut and conveys them through the new album 'BORDER : CARNIVAL'.
Sophisticated visuals contained in three concepts: ‘UP’, ‘HYPE’, and ‘DOWN’.
ENHYPEN visualized the emotions that blossomed when they first encountered the carnival-like world through three conceptual images. The moment of being invited and entering the dazzling carnival is expressed as ‘UP’, and through ‘HYPE’, they portrayed themselves gradually becoming intoxicated while enjoying the party in their own way. Then, they depicted the confusion arising from a world where top and bottom are swapped and boundaries are broken as ‘DOWN’. These emotions can also be found in the music. A total of six tracks—including the first track ‘Intro : The Invitation’, which contains the invitation to a new world; the title track ‘Drunk-Dazed’, which sings of the emotions after entering the dazzling carnival-like environment; and ‘Outro : The Wormhole’, which makes one curious about ENHYPEN's next story—are organically connected to complete a single story.
Amidst intoxication and confusion! Title track ‘Drunk-Dazed’.
While the debut song 'Given-Taken' was a contemplation over whether the opportunity to debut was given to the members or taken by themselves, the title track of the second mini-album, 'Drunk-Dazed', is a sincere reflection on the world they experienced after debut. ENHYPEN expressed this infinitely unfamiliar and splendid place by comparing it to a carnival. 'Drunk-Dazed' is a song with an impressive rocking sound where one can feel the dazzle and energy of a carnival.
As the song progresses, the dark atmosphere gradually deepens, and accordingly, the confusion, intoxication, and drowsiness felt by ENHYPEN reach their peak. The lyrics, characterized by striking metaphors, blend with the members' captivating voices to perfectly embody the theme of the song. Furthermore, ENHYPEN promises a high-level performance with choreography that fully brings out the mood of the song. By combining movements that express the hazy feeling of becoming increasingly intoxicated by a new world with the members' facial expressions, they are set to present a stage that is impossible to look away from, delivering an overall sophisticated yet powerful feel through exquisite control of dynamics.
The music video, which visually realizes the image of a boy becoming intoxicated by a dazzling carnival, is also impressive. It creates a dreamy and chaotic atmosphere using flashy camera work and various directing techniques. In particular, the group dance scenes that offer a glimpse into ENHYPEN's performance skills and Sunghoon's solo dance performed under red rain are the killing points of this music video. Their visuals, which have become even more refined than in their debut album 'BORDER : DAY ONE', and their sophisticated dance lines are enough to capture the viewer's attention.
A story of the contemporary era told by ENHYPEN
Through the title track, ENHYPEN shares their honest emotions, and through the B-side tracks, they stimulate the empathy of today's generation. By incorporating themes that pierce through the sensibilities of the current era into their songs, they gift a time to contemplate together and grow through it. The third track of 'BORDER : CARNIVAL', 'FEVER', contains the story of a boy searching for and waiting for someone who will recognize him, and through the next track, 'Not For Sale', they represent the feelings of those who wish to find warmth in a thoroughly calculating world. In 'Mixed Up', a person who suddenly gains attention online appears in an era where non-face-to-face interaction has become the norm. By melting themes that could actually happen around us into the lyrics, they evoke empathy.
ENHYPEN carries the DNA of HYBE Labels, which has led various artists, including BTS and TOMORROW X TOGETHER, to success. Even during the teasing period for this album, they raised expectations for the new release by pouring out high-quality content such as intro lyric videos, concept mood boards, and concept photos. Content that is satisfying in both quantity and quality attracted the attention of K-pop fans worldwide, and ENHYPEN demonstrated the buzzworthiness befitting a '4th generation hot icon.' The powerful global fandom firmly established even before their debut, the producing know-how of HYBE Labels including Wonderkid and producer Bang Si-hyuk ("hitman" bang), and ENHYPEN's ability to make every stage legendary all come together to herald another leap forward.